Whitener, Jon, and Kevin Daimi
Online event calendars are powerful marketing tools for universities, enabling institutions to engage not only people on campus, but prospective students, alumni, and donors as well. Well-designed event calendars can be used to connect audiences with the activities that increase their bond with the university. In this paper, software engineering techniques and methods guide our design of a university-wide event calendar system (UWECS). Event information can be accessed and disseminated publicly by Internet services. UWECS will allow viewers to search for events on criteria, such as event categories, and request event reminders.