RE:SEARCH logo
University of Detroit Mercy Libraries / Instructional Design Studio
UDM HOME KNOWLEDGE [BLACKBOARD] TITAN CONNECT QUICK LINKS
RESEARCH HOME / FIND / RESOURCES BY SUBJECT / MARKETING / RESEARCH GUIDES
Find
BOOKS
ARTICLES
SITE

Find books,
ebooks, + video

| |

SUBJECT RESOURCES:

 
Ask a Librarian

Oops! Normally, you'd see a chat window here, but it looks like either you've got Javascript disabled or our chat services is temporarily unavailable. Please reload this page to see if a librarian has returned or Email a UDM librarian.

 
Librarian Consultant

Marketing

Marilyn Dow [bio]

dowmk@udmercy.edu
(313) 494-6905

Marketing Research Guides

Advertising

Last update: 07-05-2013

Advertising -- Psychological Aspects

Last update: 07-05-2013

Advertising -- Social Aspects

Last update: 06-17-2010

Branding

Last update: 05-14-2012

Business Plans

Last update: 04-20-2011

Consumer Behavior

Last update: 08-09-2012

Customer Service

Last update: 09-13-2010

Department Stores

Last update: 04-29-2011

Digital Marketing - Internet

Last update: 05-08-2012

Distribution Channels

Last update: 03-18-2013

e-Marketing

Last update: 05-24-2012

ebay

Last update: 12-10-2007

Entrepreneurship

Last update: 03-29-2012

Global Marketing

Last update: 02-17-2012

Green Marketing

Last update: 02-24-2009

Human Development Reports

Last update: 09-11-2010

Marketing

Last update: 11-30-2011

Marketing Books of Distinction

Last update: 11-30-2011

Marketing Plans

Last update: 10-08-2011

Marketing Research

Last update: 03-30-2012

Marketing to Children

Last update: 02-17-2012

Market Segmentation

Last update: 04-02-2009

Multicultural Marketing

Last update: 05-11-2012

New Product Development

Last update: 05-25-2010

Pricing

Last update: 08-15-2011

Relationship Marketing

Last update: 10-08-2011

Selling

Last update: 09-11-2010

Silver Marketing: Older Consumers

Last update: 04-04-2011

Social Entrepreneurship

Last update: 08-26-2015

Social Marketing

Last update: 05-14-2012

Social Media Marketing

Last update: 05-14-2012

Sports Marketing

Last update: 03-27-2012

Starting a Business

Last update: 10-05-2010

Supply Chain

Last update: 02-15-2010

Trade and Development
Web Site Design

Last update: 04-09-2008

Women and Marketing

Last update: 11-23-2011

World Development Reports

Last update: 06-16-2011

BRICS Countries

Last update: 03-26-2013

University of Detroit Mercy
4001 W. McNichols Detroit , MI , 48221-3038
This site is endorsed by the University of Detroit Mercy (UDM) and supports the views, values, and mission of UDM. The University of Detroit Mercy web site provides links to other web sites, both public and private, for informational purposes. The inclusion of these links on UDM's site does not imply endorsement by the University. Please contact the Instructional Design Studio for any questions regarding this web site.