Databases & Journals: Indexes, Abstracts & Articles

Business Databases (Advertising, communication in organizations)

Last update 08/14/2007
Business Source Premier (Ebsco)
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Business Source Premier is a powereful business research database, providing full text for more than 2,300 journals, including full text for more than 1,100 peer-reviewed titles. This database is updated daily on EBSCOhost. The database includes thousands of  company profiles, country reports, industry and marketing reports and SWOT analyses.

To use the Enhanced Business Searching Interface, which incorporates additional search options, follow this link: search.ebscohost.com/login.aspx

General Business File ASAP (Gale)
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Analyze company performance and activity, industry events and trends as well as the latest in management, economics and politics. Access to a combination of broker research reports, trade publications, newspapers, journals and company directory lists. Citations and abstracts start in 1980; full text begins as far back as the early 1990's and varies from title to title.
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This website will link you to all individual journals or magazines which are Full Text in any UDM subscription database.

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